simona
Ciao! I'm Simona, a mum, animal lover, and nature enthusiast. I also enjoy delicious food paired with good wine.
But my biggest dream since my teenage years has been to design and create jewellery -- ever since I was a child, I've understood, read, expressed myself, remembered, and thought in images. While I enjoy reading and listening, my passion lies in observing and visualising shapes, volumes, lights, and colours
Milan, Italy's vibrant fashion and design capital, is also my hometown. I have an artistic background and studied architecture at the Politecnico di Milano. I'm also curious about different cultures, which might explain why I've lived in Spain, the UK, and now Sweden. Thanks to my day job, I’ve met and worked with people from many different countries, which has only fueled my curiosity and desire to learn even more.


Since 2016, I’ve been living in Småland, a beautiful area in southern Sweden filled with forests. Here, there's no pollution, no queues, no traffic. In this peaceful environment, I’ve learned to slow down, relax, and appreciate silence and stillness. It feels like this is the only place where my jewellery brand "cinquanta.due" (fifty-two in Italian), which I registered when I turned fifty-two, could have come to life.
I'm often inspired by nature, and for me, design is about giving shape to an idea, a feeling, a message, or an opinion. Each piece of jewellery comes from something within me, and I love sharing it with you. So when you wear it, you won't just have a beautiful piece, but also its meaningful story.

